Born in the Black Country, between two industrial towns, I worked on demolition, production lines, built luxury yachts, cleaned offices, sold insurance to art collectors, and even had a job in a tattoo parlour. These experiences were pivotal in shaping my understanding of the intricacies of labor and human value that are fundamental to my vision and approach as an artist.
As a multi-disciplinary artist, I delve into the intricacies of cultural value by repurposing found materials into "visual compounds," a technique reminiscent of collage, montage, or simulation, which I use as a base medium. I often work in drawn, painted, or sculptural forms, combining wood, clay, leather, animal skins, or metal fabrication. My intention is to mimic prominent industrial production methods to invite discourse around our rituals and invite future thinking.
Through research of branding and semiotics, I scrutinise the power structures that foster inequality and environmental degradation. This research led me to challenge the extent to which capital-driven agendas manipulate our self-perception and social bonds. With this foundation, I cast a critical eye on dominant Western principles to understand more about our values in a globalised society, where culture has homogenised and prevailing systems prioritise statistical metrics over community.